Knog launches revolutionary new bell on Kickstarter
Australian cycling accessory brand Knog – known best for its Frog and Blinder lights – has launched a remarkable new style of bicycle bell today. The “Oi”, so called because of its unique O shape and attention-grabbing design brings the humble analogue bike bell into the 21st century.
Seemingly levitating around the handle bar, Knog have not only created a new bike bell, but re-imagined the age-old idea that a bell needs to be dome-shaped.
“Bells are the first thing you unscrew from your new bike” explains Knog CEO Hugo Davidson. “What if a bell looked great and sounded even better? If it was discreet, but really stood out through elegant design. With Oi, we have appealed to a breadth of personalities and riding styles without compromising any”. Davidson is referring to the 5 finishes including Copper and Titanium that come in two sizes to fit almost all handle bars.
Knog is using Kickstarter as a new platform to get to market faster, explain its design process more thoroughly and at the same time, gain a more direct dialogue with its consumer base. Davidson adds “Kickstarter funding will help us get this product to market much quicker than is otherwise possible. And more importantly, the backers on Kickstarter will get access to exclusive o ers”.
To support Knog, see their Kickstarter page here.
Related contents
-
![]()
Muriel 2.0 is online
Historic XXX Mag editor, premium Italian skate lens and creative mind Muriel (check his past itw here) put online his new web portfolio. Check absolutely out the XXX mag cover collection as well as the picture galleries..awesome! www.muriel.it
-
![]()
Carnival Jam
The first BMX Jam of the season. Saturday 21 February @ Parco Lambro (Milan – Italy). Cold Beers, BBQ, goodies for the best disguises. Supported by Nosoccer.com, Callemarconi, Federal and Iuter. Check out this page on Nosoccer for all the info.
-
![]()
Method move to the beach
The buddies at Method Magazine informed us that has moved their office to Biarritz, whilst keeping a year-round base in Mayrhofen, which will house the Method TV crew and the occasional couch surfer. The move to Biarritz puts them in the midst of the European board sports industry close to many of the leading brands…
-
![]()
Ruggine 2.5 teaser released
Coldfocus and Block10 teamed up again for another succesful snowboard project with a quite unique name: Ruggine 2.5 TD. Unique is the perfect adjective for the whole project, ’cause with their advanced skills, Matteo Maggi and Luca Merli gave to snowboard flick a new meaning: snowboard video as documentary and art expression, life experience and…
-
![]()
Fise Experience first stop
From 11 to 12 April 2009,the Fise Experience Tour takes place in the French ski station of AURON (Alpes Maritimes). The concept is a tour in 8 cities with prize money and a lots of gifts. More you have points on each round more you have chance to win! For the winner in BMX of…
-
![]()
Out of Bounds Weekend
The annual Out of Bounds Weekend features a unique combination of mountain bike freeride competitions in 2009: The Austrian Downhill Championships, an iXS European DH Cup, as well as the legendary 26TRIX dirt jump contest. But Bikepark Leogang’s dirt line and the “Speedster” racetrack aren’t the only hot spots during the extended weekend from July…
-
![]()
Andreu Lacondeguy wears Oakley
Andreu Lacondeguy is the latest member of the Oakley mountain bike team. The recently signed contract marks the beginning of a long-term partnership.
