The Icon Project

2009 Sep

Ladies and gentlemen, we’re really proud to introduce you to “THE ICON PROJECT”: a series of 8 products manufactured in a very limited number, as a tribute to Nike’s 8 most iconic pieces. Designed and produced for Nike by LALO, a loose collaborative unit which works on one-off projects for various brands. LALO involves some of the creative talent behind the seminal british label Silas and Maria.

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The 8 products look great, carefully manufactured as they have been by artisans, using high quality materials like saddle leather, silver details, cashmere. Each item comes in a hand made stamped box and is individually labelled and numbered. The labels are hand embroidered and the branding consists of a small engraved swoosh on the silver beads and zip pulls that decorate them.

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Until here, the good news. Do you want to know the bad ones? THE ICON PROJECT is run in a ultra limited production (64 pieces in total) and it is not meant for commercial use. It will only be available to Nike top celebrity clientele.

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Story and Photos courtesy of Urbancamou.com

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